REKLAMA

Vistula and Wólczanka to spend zł.120 million on expanding

2007-09-20 00:00
publikacja
2007-09-20 00:00
 "We have already opened three new stores in 2007, but we shall add an additional 50 outlets by 2010. We will also invest in the existing ones," said Rafał Bauer, president of V&W.

The project will consume zł.120 million and the funds could be raised via a new share issue. The company purchased Galeria Centrum for zł.10 million and currently operates a chain of 15 outlets. "We are already running a marketing campaign with a refreshed logo - it is promoted by actress Małgorzata Kożuchowska," said the CEO of V&W. He went on to say that the chain of stores is to be targeted at women. Currently V&W runs a network of 170 stores both in Poland and abroad. (Rzeczpospolita, p. B5) M.M.



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